Monday Marketing Motivation | Cut Content Clutter, Master WFH, and Upgrade Your Evaluation Process
Welcome to the week and the last day of August! In this week’s Monday Marketing Motivation, we explore ways to cut content clutter and impact IT decision-makers. A CEO outlines five levels of remote work and the characteristics that can make it either appalling or appealing. Looking for a good read? We found a list of books that will launch innovation and give you a boost during the pandemic. Download Symba’s guide for evaluating remote interns to wrap up a successful program and prompt valuable feedback. Lastly, check out an infographic that sums up the incredible amount of data created online each and every minute.
Business * 3 Strategies to Ensure IT Decision-Makers Actually Consume Your Content
Digital events, online engagements, and virtual interaction are the new normal as COVID-19 makes in-person interactions challenging, if not impossible. Digital content was already a critical component of engagement but is now an even greater focus as an increasing proportion of the buying journey takes place without interaction with a real person. Learn strategies that will make your content stick out and cut through the noise.
Ideas * Matt Mullenweg’s & Automattic’s Five Levels of Remote Work
Matt Mullenweg is the CEO of Automattic, a company with 1,000 employees across 75 countries. It’s fair to say he’s experienced in leading a successful remote organization. In this article, we explore Matt’s five levels of remote work and how to transition from an emergency state to one that is closer to nirvana.
Resources * Top 10 Marketing Books Execs Are Reading Right Now to Get Through the Pandemic
We’re a group of book nerds at Think Better and love finding a good read that can also uplift your business, spark new ideas, and present a new way of thinking. This list of books from Toolbox Marketing has a mix of it all. Let us know if there are other books that you think should be on this list.
Client Highlight * Symba Releases A Guide to Evaluating Your Remote Internship Program
Internship leaders spend a great deal of time recruiting quality candidates and crafting their programs. While these components are vital to a successful internship program, don’t overlook giving and receiving feedback. In this guide, Symba explains how to create a feedback process with useful tools, gives a bank of prompts to get you started, and shares advice on how to evaluate your results.
For Fun * The Stunning Amount of Data Generated Online Every Minute
What’s happening today online? Apparently a whole lot! With the onset of COVID-19, work to working out became digital. This infographic shows the mind-blowing amount of data that is generated online every single minute.