Monday Marketing Motivation | Business Resources and Inspiration

We made history last week. We welcomed our first female Vice President into office, made significant progress in healing our economy, and changed what leadership looks like. In this edition of the Monday Marketing Motivation, we explore how visionary leadership can help get us through the last mile of the pandemic, learn how the integration of two technology landscapes allows businesses to be more nimble, and visit the nicest place on the internet.

Business* How Visionary Leadership Can Get Us Through The End Of The Tunnel

We're nearing the one-year mark of a long and arduous journey through a pandemic. Thankfully, the hope of getting back to more typical economic activity in 2021 is still there, but only if we maintain our momentum. How can visionary leadership help balance hope and realism?

Ideas* Why the Convergence of Adtech and Martech Matters to Digital Marketers in 2021

Businesses strive to be more nimble and quickly adapt their marketing strategies to win over new customers and build stronger, longer-lasting relationships. This article explores how the integration of adtech and martech can help get us there:

Resource* WTF Is Email Deliverability?

When we hit "send" on our emails, we hope it makes it to the recipient and is read. But it's not that simple. Have you ever asked yourself, 'WTF is deliverability'? You're not alone—even seasoned marketers don't fully understand it. This ebook explains what it is and how it affects your email marketing.

Cool Tools* Why Clubhouse Is a Gold Mine for Marketers and Entrepreneurs Right Now

How can you connect with some of the biggest names in business, as well as thought leaders and experts? Where do you go to build your brand or audience, that isn't saturated? Check out Clubhouse, an emerging social media app, and untapped goldmine.