Monday Marketing Motivation | Honcho Brand Launch & Don’t-Miss Events

Most of our team is located in Colorado, where we are digging out after a huge snowstorm over the weekend. But, the sun is shining today and it feels like a positive start to the week. In this week’s Monday Marketing Motivation, we encourage you to share (or apply for) our Women’s Month Marketing Services Giveaway. We also introduce you to our client, Honcho, and their bold new brand. And, discover a humorous new way to test your password strength.

Client Highlight *There’s a New Honcho in Town

Honcho, a groundbreaking communications protection software company, tasked Think Better with redesigning and repositioning its brand. Our team of strategists, designers, and writers worked with Honcho to create a new look and feel that is bold, modern, and sophisticated. And, last week, we proudly launched their amazing new website. Take a look and connect with Honcho here.


Giveaway *Win Free Marketing Services from Think Better in Honor of Women’s Month

Our team is fostering change by supporting a female-led technology company with a giveaway of marketing services. New clients are eligible to win a marketing package that includes a strategic advisor, a systems and website audit, and more. If you're interested, please apply here (and be sure to share with women you know who might be interested as well).


Business  *Learn How HacWare Is Helping Prevent Phishing Attacks

HacWare—a  female-led company that provides technology and training for online security— is launching a learning management system (LMS) that trains employees on how to identify phishing attacks. Watch their video here to learn more about the LMS. 


Event *The Roadmap to a Great B2B SaaS Marketing Organization

Join us on March 18th for the first event in our 3-part series covering our roadmap to establishing a marketing engine. We’ll be joined by the VP of Marketing at Honcho for a conversation rooted in real-life and recent examples on how to build a marketing organization from the ground up to drive growth at a B2B software business. Register here to join in the conversation!


For Fun *The Passive Aggressive Password Machine

Tired of thinking of good passwords you’ll actually remember? Head to this funny website and get instant feedback on your password choicesd. Be prepared: Some of the feedback is less than polite. I received, “Toddlers eat passwords like yours for breakfast.” So I’m back to the drawing board. Try it yourself here and share your password feedback with us on social!








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Monday Marketing Motivation | Making B2B Content that Inspires

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Monday Marketing Motivation | Celebrating International Women’s Day