Monday Marketing Motivation | Get Stoked for the Week
In this week’s Monday Marketing Motivation, we’re sharing an insightful article on where the role of sales belongs in product-led growth. Learn how to pinpoint and correct issues with your blog content and download a guide that will show you how to rock virtual events. Check out our client Montgomery Creek Ranch’s website and keep this non-profit in mind for Giving Tuesday. Last but not least, turn your Monday up a notch with the Stoke Deck’s energy-boosting recommendations.
Business * Role of Sales in ‘Product Led Growth’
The attractive product brief is no longer the selling point—customers want access to the product and demonstrations. Product led growth can be divided into four different parts: product vision, roadmap, launch, and customer success. Learn more about these tenets and how the role of sales fits in.
Ideas * 6 Reasons You're Not Generating Leads with Your Blog Content
Content is not free and if you’re putting time, money, and resources into it, you want to see results. This article explores the most common reasons that your content may not be sticking with leads and gives you advice on how to fix it.
Resources * The Demand Generation Leader's Guide to Virtual Events
How do you capture the magic and excitement of a live event and make it virtual? Download a guide that will show you how to create a digital event strategy that drives leads, reinvents the experience in digital form, and stands out in a sea of virtual events.
Client Highlight * Montgomery Creek Ranch Website Refresh + Giving Tuesday
Montgomery Creek Ranch (MCR) provides refuge, opportunities, and space for wild horses and we gave new life to the non-profit by updating their website. If you’re an animal lover looking for an organization to support this Giving Tuesday, December 1st, 2020, MCR is an excellent choice.
For Fun * The Stoke Deck
Everybody needs a little stoke sometimes and the Stoke Deck deals out plenty of options. Click “Gimme a Stoke!” to see a warm-up activity designed to boost energy, establish a connection, foster empathy, and ramp up creativity.